Sports and Twitter

From Baruchnewmedia

Twitter is huge and has its users grow are growing day by day. Sports figures are some of the most widely followed users. The entire sports world is getting crazed with the microblogging tool, through which sport celebrities are using to update their web audience. Although twitter is connected to a lot of privacy issues its being used by all the majors leagues such as the NFL, NBA, MLB, NHL, NASCAR. All these pro leagues shoot their followers useful information like scores, schedules, and highlight clips.

There are 25 top spots for the sports celebrities on twitter and is followed hundreds of thousands fans each. NBA star Shaquille O’Neal, for example, is followed by nearly 2,519,269 followers. Athletes are increasingly sharing their personal lives and opinions on Twitter. This tool allows the athletes to reach millions of followers in frequent messages of 140 characters or less at the same time.

“When I log onto my computer in the morning, I’m putting up three screens,” said NASCAR’s Ramsey Poston, who launched a “Citizen Journalist Media Corps” this year. “I’m putting up the regular home page I have, I’m putting up Twitter and I’m putting up Facebook.”

Twitter also provides a powerful marketing tool for the niche leagues. For example, Women's Professional Soccer, America's second stab at a female pro league, is expecting Twitter to provide them with the recognition and build a base for it. The league even encourages players to tweet during games. The league has also started a weekly series in which players answer questions from fans on Twitter. Twitter allows the league to engage with its fans without paying a penny. This powerful tool can help earn recognition for the league and allow the fans to stay connected with the game and its athletes.

Twitter is a powerful tool and provide fans with a closer connection to big-time athletes. Twitter has become one of the fastest-growing major Web site, it allows to showcase the athlete's personality layers that the fans have never seen at press conferences. When athletes share details of their most ordinary tasks like tweet about their joys and frustrations, it provides a closer connection to the fans and fascinates them.

In today's environment newspaper circulation is declining and people are using computers and cell phones as their source for the sports information. These rapid advancements in new media have enabled the sports fans to get updated round the clock. This has created a power struggle over who delivers sports news.